London Lupus Centre - 2xN - Digital Marketing Agency

The Challenge

London Lupus Centre asked 2xN to support their existing practice whilst steering the organisation into new areas of growth.

The Challenge

London Lupus Centre asked 2xN to support their existing practice whilst steering the organisation into new areas of growth.

The Strategy

London Lupus Centre’s expansion was strategised following extensive research into its context and competitors. 2xN zeroed in on London Lupus Centre’s specialist areas, translating the clinic’s expertise into a dynamic marketing campaign designed to invigorate and expand its reach.

The Strategy

London Lupus Centre’s expansion was strategised following extensive research into its context and competitors. 2xN zeroed in on London Lupus Centre’s specialist areas, translating the clinic’s expertise into a dynamic marketing campaign designed to invigorate and expand its reach.

The Results

2xN’s intervention comprised a complete revision of London Lupus Centre’s branding – from logo to website, marketing to events, patient experience was identified as the clinic’s highest priority. Devising a programme of evening meet-ups to provide mutual support between sufferers as well as direct access to specialist clinicians, 2xN’s vision for London Lupus Centre’s digital presence was as patient-focused as its event offering. Raising awareness, doctors’ insights, symptom guides and serving an online community have all characterised 2xN’s strategy for London Lupus Centre’s agenda online. Since its implementation, the practice has seen huge growth, whilst strengthening established relationships with existing patients.

The Results

2xN’s intervention comprised a complete revision of London Lupus Centre’s branding – from logo to website, marketing to events, patient experience was identified as the clinic’s highest priority. Devising a programme of evening meet-ups to provide mutual support between sufferers as well as direct access to specialist clinicians, 2xN’s vision for London Lupus Centre’s digital presence was as patient-focused as its event offering. Raising awareness, doctors’ insights, symptom guides and serving an online community have all characterised 2xN’s strategy for London Lupus Centre’s agenda online. Since its implementation, the practice has seen huge growth, whilst strengthening established relationships with existing patients.

2xN & The London Lupus Centre

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The Challenge

The Challenge

Ready to get started?

The Strategy

The Strategy

Top down rebrand

Optimised website

Networking events

Social media strategy

The Results

The Results

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